Friday, 12 June 2009

This film (for Dream Job Brazil) should get noticed

This is a good way to get noticed.

It's a simple formula. 

Make a film that viewers will:
  • enjoy watching (in this case I guess it will be mainly men)
  • laugh at 
  • pass on to their mates
That's how social marketing works. It can be a very effective way to deliver a brand experience. 

[Read previous post about how other brands have done this well]

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