Tuesday, 28 April 2009

Honda's new TV ad works for me

Honda Insight - Let It Shine from Honda on Vimeo.

I like this new Honda Insight ad. 

It has a powerful idea, stunning visuals and a gentle touch. 

It delivers the kind of brand experience I would expect from them.

I don't own one but it got my attention and I could be persuaded. 

The Power of Dreams.

I guess that is the kind of reaction they want. 

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